Celebrity to market

celebrity-to-market-this-one

I had to set an organic challenge for Hardeep Singh Kohli of Celebrity Masterchef fame: become 100% organic in two weeks. See how the comedian fared in olive, on sale now. It was a tall order because, in truth, going organic happens gradually.

I was mad-keen for Hardeep to visit a farmers’ market but he stuck to supermarkets. Farmers’ markets only set up stall once a week (or less), so I can see why they are not convenient. But the difference in quality between local organic food grown, made – or reared – within 50 miles, and the much-travelled organic food in supermarkets, is beyond compare.

Buying organic food from the person who grew it (from farmers’ markets or veg box delivery) adds a new dimension to shopping – you know where your food is from. Price-wise, buying direct is cheaper than supermarkets – no middleman to add costs.

Last Thursday at noon, catching a lift with Mike to Exeter train station, we unexpectedly passed Exeter’s farmers’ market.

“Stop the car,” I said. I had ten minutes to gather dinner (see above). Everything was organic apart from the fish, which was wild. With only a short season, the sprats, caught in Dorset , are special. And cheap. I got six portions-worth for £5. Sprats are sustainable to fish and healthy to eat. Grill without oil – they are naturally rich in must-have omega-3.

I fried the above darlings, eating them with Rod and Ben’s salad and Emma’s homemade bread, fresh from Exeter’s Farmer’s Market.

As well as shallow-frying the fish, I slathered oil on the salad and butter on my bread – what am I like?

The next day my pal and child came round. We ate the fried sprats whole, crunchy heads and all. I was surprised a four-year old would enjoy them but he did.

This time I served them with organic mash potatoes grown at Radford Mill Farm 30 miles away, and sold at its inner-city organic farm shop luckily on my flight-path.

How do you access local organic produce? Do you find it hard like Hardeep?

4 responses to “Celebrity to market

  1. What a fantastic challenge. I am like Hardeep, but I really make an effort to support the local farmers market. It’s just around the corner and weekly. The problem is finding time to be organised to make it there. I’m looking forward to reading about you. I gave them a hand finding secret Indian restaurants and think it’s art of the same issue.

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  2. I _love_ visiting farmers’ markets! and shopping there, of course! I just missed one where we live today. we got to it and discovered that it is not on this week, so we were very disappointed. shopping at supermarkets just doesn’t compare at all. it’s cold, souless, bland.

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  3. Pingback: Butternut squash and spinach lasagne « Real Food Lover

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